Services

Our Services​

At MediData Insight, we offer a full spectrum of healthcare and medical market research services. Whether you need to understand patient behavior, evaluate market opportunities, or assess competitors, our research solutions are built to help you succeed.

Quantitative Market Research

Quantitative research is focused on gathering measurable data that reveals trends, behaviors, and market opportunities. This method is ideal for obtaining statistically significant insights from a large sample.

● Online Surveys

Our online surveys efficiently collect data from a broad global audience, including healthcare professionals, patients, and both B2C and B2B panels. We craft custom surveys to gather insights into opinions, satisfaction levels, and behaviors in a cost-effective manner.

● Computer-Assisted Telephone Interviews (CATI)

CATI offers a dependable method for collecting real-time data via structured telephone interviews. We use this technique to capture high-quality responses from a wide array of healthcare professionals and patients.

Qualitative Market Research

Qualitative research aims to explore the motivations, experiences, and perceptions of individuals. It helps businesses uncover deeper insights that explain why people behave the way they do.

Key Qualitative Services

In-Depth Interviews (IDIs):

One-on-one interviews with patients, healthcare professionals, and industry experts provide rich, detailed insights.

Focus Groups:

We facilitate discussions among diverse groups of participants to explore their attitudes and opinions on healthcare products or services.

Mini-Group Discussions (MGDs):

Mini-group discussions are a smaller scale alternative to traditional focus groups, typically consisting of 4-6 participants. These sessions allow for intimate, in-depth discussions where participants feel more comfortable sharing personal thoughts and experiences.

Focus Group Discussions (FGDs):

FGDs bring together a diverse group of participants to discuss specific topics related to healthcare products, services, or behaviors. Facilitated by experienced moderators, these discussions offer valuable qualitative insights into consumer preferences, opinions, and unmet needs.

Face-to-Face (F2F) Interviews:

In-person interviews are conducted with individuals from various healthcare segments, such as patients, healthcare providers, or industry experts. These interviews provide in-depth l insights that allow us to explore attitudes, behaviour's, and experiences.